Greek lender Alpha Bank has expanded its partnership with AI voice technology company ElevenLabs, introducing a new artificial intelligence-powered voice assistant designed to make customer service more natural, faster and easier to use. The bank said the service will enable customers to describe their request in natural language, rather than navigating multiple menu options or answering a series of automated questions, before being directed immediately to the most appropriate adviser. With the rollout, Alpha Bank becomes the first bank in Greece to deploy ElevenLabs’ voice technology on a large scale for customer service. The solution is powered by ElevenLabs’ ElevenAgents technology. Implementation of the project is being led by ElevenLabs’ consultants with support from Alpha Bank’s partners Barphone and SmartRep. The AI voice assistant will initially operate through the bank’s customer service telephone gateway, before being gradually expanded across all digital customer contact points. The assistant supports conversations in both Greek and English. The same AI-generated voice will also be integrated into Alpha Bank’s e-banking and mobile banking chatbot. Alpha Bank explained that the chatbot’s conversational understanding is powered by Moveo.ai, while ElevenLabs provides the natural voice technology. “Alpha Bank is developing a dynamic ecosystem that combines talent, technologies and partnerships to deliver projects at the forefront of developments in the banking sector,” said Alpha Bank chief executive officer Vassilios Psaltis.