Dentsu Digital announced on July 27 that it has partnered with Adobe to launch a GEO (Generative Engine Optimization) support service utilizing the "Adobe LLM Optimizer," a solution for analyzing and improving brand visibility on generative AI platforms. The service visualizes brand mention status across multiple large language models (LLMs) in real-time and provides concrete measures from planning to execution. Dentsu Digital has been offering a "GEO Consulting Service" since May 2025. The new service uses Adobe's "Adobe LLM Optimizer" as the foundation for measurement and visualization, with a key feature being its ability to analyze a company's brand mentions and citations across multiple LLMs in real-time, visualizing trends by prompt and highlighting competitive gaps. The specific support process consists of four steps: selecting AI tools and designing target prompts; using the "Adobe LLM Optimizer" for cross-sectional monitoring and competitive gap analysis; planning and executing GEO strategies by integrating Earned Media, Shared Media, and Owned Media; and measuring score changes to drive a PDCA cycle. Dentsu Digital stated it will strive to develop digital marketing solutions fusing cutting-edge technology with advanced operational capabilities.