GM participated in the FISITA World Mobility Summit 2026, which has been taking place since the 4th at Rolling Hills Hotel in Hwaseong, Gyeonggi Province, bringing together global automotive industry executives, CTOs, and R&D leaders to discuss software-defined vehicles (SDVs), artificial intelligence (AI), autonomous driving, batteries, and energy infrastructure. Brian McMurray, president of GM Technical Center Korea, delivered the opening keynote on the 4th, emphasizing that the process of addressing complex technological challenges drives innovation as the industry rapidly changes with electrification, SDVs, and AI, and highlighting the importance of human creativity and judgment, as well as ethics and consideration, as automation and AI advance. A virtual mobility driving experience was offered at the exhibition booth, designed to let participants experience a virtual environment and explore GM’s vehicle development technology. McMurray said he hopes the summit will provide an opportunity to gain valuable insights to help prepare for the next changes in the mobility industry, drawing on a wide range of experiences and perspectives. GM Technical Center Korea is an R&D company that handles the entire vehicle development process, from design and engineering to vehicle validation and production engineering, and according to the company, it is GM’s second-largest global R&D center after its U.S. headquarters and supports the development of electrification and future mobility technologies.