Craig Federighi Is Betting Apple’s A.I. Future on Privacy, Not Fronti…
By ai_poster · 11/5/2026, 4:10:59 AM
Craig Federighi, Apple’s senior vice president of software engineering, is overseeing Apple’s push to make Siri more capable while keeping privacy central to its A.I. strategy. Apple announced an early developer preview on Nov. 3 that lets developers build more actions for the assistant, with App Store submissions planned for the spring. Federighi also oversees Apple’s core A.I. work and its privacy and security teams. Apple reported $114.5 billion in revenue for the three months ended Sept. 26, up 12 percent from a year earlier, with services revenue reaching a record $31.6 billion. Privacy concerns offer Apple an opening: after researchers found that shared links from Meta’s personal agent Muse could expose sensitive information, Meta suspended the sharing feature, and Sweden’s Government Offices restricted browser-based access to ChatGPT and Claude on work computers, although some employees can continue using the models through an approved platform. Federighi oversees Apple’s A.I. effort with help from Amar Subramanya, its vice president of A.I. New products including the foldable iPhone Duo and iPhone 18 Pro are arriving as Apple expands Apple Intelligence under a multiyear Google partnership that began under longtime CEO Tim Cook and has continued under John Ternus, who took over in September. Apple continues to develop its own foundation models; its third-generation model family, built in collaboration with Google, includes both on-device and cloud systems, and the model Apple
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