Paris Saint-Germain (PSG) announced a partnership with Google on Monday, making Google Gemini its official AI assistant and Google Pixel its official smartphone. PSG will also set up a dedicated Google space at its Parc des Princes stadium in Paris. The reigning French soccer champions and winner of last season's European Champions League said the agreement was announced in a statement on its website. The partnership highlights the growing trend of sports teams using AI to assess data and create content for social media channels. In 2025, the English Premier League and Microsoft announced a five-year partnership whereby Microsoft's Copilot would be used in the league's digital platforms to provide quick facts and statistics about matches.