Dr. Tamara Patzer, creator of AI Suggestibility and the Answer Engine Authority System, warned on the podcast *CX Without the BS* that small businesses are disappearing from AI-driven search results, making them invisible to customers and vulnerable to cyberattacks. Patzer explained that generative AI tools like ChatGPT, Claude, Gemini, Grok, and Perplexity surface experts based on verifiable, factual information, not emotional recommendations. She coined the term "AI Suggestibility" in May 2025, defining it as the process by which AI suggests—not recommends—entities. Patzer stated, "AI suggests. Humans recommend," noting that AI cannot be charmed or persuaded like a human referral. The episode followed "Danny Reeves," a 23-year print shop owner whose phone stopped ringing because future customers asked AI who the best print shop was, and AI had never heard of him. Patzer said, "The blue links, where you have 10 different choices, are gone," and that "AI is the new gatekeeper." She noted that click-through on conventional search results has fallen by more than half as users increasingly rely on AI for answers.