FancyAI, described as the execution layer for AI discovery, launched Agentic Social Engagement, a new capability designed to identify the third-party conversations that influence how AI engines understand and recommend brands. The tool allows teams to assess and join these conversations directly within FancyAI and measure changes in their AI visibility. The launch addresses the influence of sources outside brand control, such as independent reviews, Reddit threads, YouTube videos, and Quora answers, on AI recommendations from ChatGPT, Gemini, Perplexity, or Claude. A recent study of more than 200 million prompts found that Reddit appeared in 20% or more of Perplexity responses at points during January and February 2026. According to FancyAI co-founder and CEO Tom Howell, AI builds recommendations from what other people say, and Agentic Social Engagement puts teams in those conversations. Unlike traditional social listening, an AI agent reads each conversation in context, assesses its relevance, and determines if it deserves attention, such as a prospective customer asking for a recommendation or a competitor winning a discussion. Each prioritized conversation appears inside FancyAI with recommendation intelligence, visibility tracking, citation building, and content execution. Teams can see if AI engines cite the underlying page and respond without leaving the platform. Agentic Social Engagement is available this week to current FancyAI customers and as an add-on for new customers.