The AI character chat platform 'Crack' will serve as the main sponsor for 'G-STAR 2026,' marking the first time an AI service, rather than a gaming-focused brand, has taken on the role. The G-STAR Organizing Committee held a press conference for G-STAR 2026 at COEX in Samseong-dong, Seoul, on the 13rd, where it was officially announced that Crack would be this year's main sponsor. Crack is an AI character chat platform operated by the AI company Wrtn Technologies, allowing users to chat with various AI characters and create their own characters and world-building. Historically, the main sponsor has been a major gaming company such as Nexon, NC, WEMADE, Kakao Games, Netmarble, Epic Games, or Supercell, making this selection unprecedented. Prior to the announcement, rumors circulated that companies like Chinese game developer NetEase or Chinese electric vehicle manufacturer BYD might be the main sponsor, with NetEase publicly denying its involvement. The selection highlights the expanding influence of generative AI in the gaming industry, as Crack centers its core content on interactions between AI characters and users. G-STAR 2026 will be held for four days from November 19 to 22 at BEXCO in Busan, with the BTC exhibition for general visitors running until the 22nd, the BTB exhibition until the 21st, and the official conference 'G-CON' scheduled over