Apple Inc. has added USD 600 billion (KES 78 trillion) in market value over the past three weeks, driven by traders rotating capital from volatile artificial intelligence stocks into established tech giants. Since bottoming on June 25, 2026, the Cupertino-based iPhone maker has surged 15 percent, significantly outperforming the broader tech sector amid growing anxiety over the sustainability of massive AI infrastructure spending. Earlier in the year, Apple shares suffered a slump after a presentation detailing upcoming AI features was deemed overly cautious, but the narrative shifted in late June as the staggering costs of training language models and maintaining data centers became apparent. Apple shares are up 15 percent in three weeks and 16 percent year-to-date, while the semiconductor index is down 7 percent over the same timeframe. The Philadelphia Stock Exchange Semiconductor Index contracted by 7 percent, and the Nasdaq 100 Index managed a 1.3 percent gain. The 16 percent overall advance in 2026 cements Apple as the best performer among the Magnificent Seven tech giants.